because of all of this energy that we just talked about. because there is this sort of edge and attitude that is brooklyn. and i think bam has been a large part of sdwrooifing that revitally sags. >> rose: everybody that knows brooklyn knows bam and when you think abou brooklyn you think about bam because it's always been a cull cultural center for thinking about what's going on. >> well, it's interesting to hear them talk about the fact that there was a disaster in the region and they had to really try to move forward to enhance the economy and culture of the regions. bruce and i kind of felt like that about brooklyn. bruce was our chairman for ten years. so we have a lot in common here that is just even beyond this partnership. we've both sort of fought our way back to be somethinging in a city where it's not easy to be something. >> rose what's the biggest misconception about you that you would like for people to know is simply not-- >> that's a very good question. i think that this idea that the intent was to do something great for broo